Research

Cod liver oil and Omega-3’s will never be the same after WisdOM-3

Cod liver and other types of fish oil have been traditionally used to help maintain numerous aspects of our health for many generations. Science is now providing substantial evidence to support this traditional use in helping to:

• Keep joints supple and flexible
• Maintain a healthy heart and circulation
• Maintain healthy skin and hair plus strong teeth and bones..
• Support brain and eye function particularly in children and also as we become older.
  

The ingredients in fish oils which are responsible for the majority of these benefits are the omega-3’s particularly EPA ( eicosapentanoic acid and DHA ( docosahexaenoic acid) which are in fact only found in fish and fish oil.

What is Wisdom-3?

WisdOM-3 is a revolutionary new process developed by VeryWise nutritional scientists after it was discovered that the average person absorbs less than 50% of the omega-3 contained in ordinary cod liver oil and other fish oils, meaning that for many years people have been getting less than half of the health benefits.
Human clinical studies carried out in the U.K which have been published in the prestigious Nutritional Journal have shown that by using the trademarked WisdOM-3 emulsification process, the absorption of omega’3s in doubled compared to the ordinary cod liver or fish oil.

How Does WisdOM-3 work?

When we digest most fats and oils in our diet, the emulsification which naturally occurs in the stomach and intestine is sufficient to ensure that complete absorption takes place. However, the problem with the most important Omega-3’s, EPA and DHA, is that they are very long molecules and our digestive tract finds them much more difficult to digest and absorb with the result that over half are left behind and not absorbed. Also this is probably the reason why people often complain of "Repeating" after taking cod liver and other fish oils.
The WisdOM-3 process works by making the omega-3’s smaller before we take them, leaving our digestive system with a much easier job, with the result that absorbtion levels are more than doubled.

What else does WisdOM-3 Do?

WisdOM-3 also has other benefits because emulsifying fish oils allows other nutritional ingredients such as vitamins, plant sterols and glucosamine to be added enabling products with multiple benefits to be developed.

No More "Fishiness" or Aftertaste With WisdOM-3!

Finally WisdOM-3 causes oils to lose their "oilyness" and also Natural Flavours and Fruit Concentrates to be added making Wisdom-3 products delicious to take either directly from the spoon or mixed into fruit juices or smoothies.

The following VeryWise products have been developed using the WisdOM-3 process:

• OmegaWise - Cod Liver Oil & Fish Oil
• BrainWise & BrainWise+
• JointWise
• CardioWise
• TotallyWise

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